A solution architect's personal bloghttps://san.is/https://san.is/posts/ai-helped-write-this/https://san.is/posts/ai-helped-write-this/A self-aware meditation on AI slop, authenticity, and whether content created with AI assistance can still be valuable. Spoiler: it depends who's driving.Sun, 07 Dec 2025 00:00:00 GMThttps://san.is/posts/conditional-properties-migration/https://san.is/posts/conditional-properties-migration/HubSpot's conditional property logic can't be migrated programmatically. Here's what you're actually facing when moving 395 conditional rules between portals.Wed, 07 May 2025 00:00:00 GMThttps://san.is/posts/erp-integration-architecture-middleware-vs-api/https://san.is/posts/erp-integration-architecture-middleware-vs-api/A solution architect's framework for deciding between iPaaS, custom integration, and native connectors when integrating HubSpot with ERP systems.Mon, 01 Dec 2025 00:00:00 GMThttps://san.is/posts/domain-deduplication-dynamics-hubspot/https://san.is/posts/domain-deduplication-dynamics-hubspot/How HubSpot's domain-as-unique-identifier model creates hidden challenges when migrating from Microsoft Dynamics, and four practical solutions.Sun, 07 Dec 2025 00:00:00 GMThttps://san.is/posts/dynamic-association-labels/https://san.is/posts/dynamic-association-labels/Build a workflow solution that maintains a single 'Active Deal' association label on the most recent closed-won deal, automatically removing it from older deals.Wed, 26 Feb 2025 00:00:00 GMThttps://san.is/posts/dynamic-dropdown-properties-workflow/https://san.is/posts/dynamic-dropdown-properties-workflow/How to programmatically add options to HubSpot dropdown properties using custom coded workflow actions and the Properties API.Fri, 28 Nov 2025 00:00:00 GMThttps://san.is/posts/association-type-ids-demystified/https://san.is/posts/association-type-ids-demystified/Stop guessing at HubSpot association type IDs. Learn how to discover them dynamically, understand the v4 API structure, and avoid the common pitfalls that break integrations.Wed, 15 Jan 2025 00:00:00 GMThttps://san.is/posts/data-migration-blockers-checklist/https://san.is/posts/data-migration-blockers-checklist/The common issues that derail HubSpot migrations from Dynamics, Salesforce, and other CRMs. A practical checklist to identify problems before they become project delays.Wed, 12 Mar 2025 00:00:00 GMThttps://san.is/posts/lead-scoring-custom-behavioral-events/https://san.is/posts/lead-scoring-custom-behavioral-events/How to work around HubSpot's lead scoring limitations using workflow-driven scoring and custom events for enterprise implementations.Thu, 20 Nov 2025 00:00:00 GMThttps://san.is/posts/hubspot-api-rate-limiting-done-right/https://san.is/posts/hubspot-api-rate-limiting-done-right/Why your HubSpot integration is probably implementing rate limits wrong, and how to build a proper sliding window that actually works.Sat, 15 Nov 2025 00:00:00 GMThttps://san.is/posts/middleware-architecture-patterns/https://san.is/posts/middleware-architecture-patterns/Design patterns for building robust middleware that connects HubSpot to ERP systems, data warehouses, and legacy applications. Real-world architecture from enterprise deployments.Wed, 21 May 2025 00:00:00 GMThttps://san.is/posts/custom-coded-workflow-patterns/https://san.is/posts/custom-coded-workflow-patterns/Practical patterns for HubSpot custom coded workflow actions, including external API calls, data enrichment, and complex business logic.Thu, 04 Dec 2025 00:00:00 GMThttps://san.is/posts/multi-currency-deal-management/https://san.is/posts/multi-currency-deal-management/Build a custom coded workflow that automatically converts deal amounts between EUR, USD, and CHF using live exchange rates. Complete implementation guide with error handling.Wed, 29 Jan 2025 00:00:00 GMThttps://san.is/posts/subscription-object-workflows/https://san.is/posts/subscription-object-workflows/Build workflows that manage subscription transitions in HubSpot - automatically updating end dates, handling upgrades and downgrades, and maintaining clean subscription history.Wed, 12 Feb 2025 00:00:00 GMThttps://san.is/posts/tech-stack-tracking-custom-objects/https://san.is/posts/tech-stack-tracking-custom-objects/Should you track customer technology ecosystems using dependent properties or custom objects with associations? A decision framework with implementation patterns.Wed, 09 Apr 2025 00:00:00 GMThttps://san.is/posts/utm-attribution-architecture/https://san.is/posts/utm-attribution-architecture/HubSpot's native attribution only works with 10 fixed source categories. Here's how to capture your custom UTM structure while maintaining proper attribution reporting.Wed, 26 Mar 2025 00:00:00 GMThttps://san.is/posts/vps-cloudflare-tunnel-zero-trust/https://san.is/posts/vps-cloudflare-tunnel-zero-trust/How to set up a €4/month Hetzner VPS with Docker, Portainer, and Cloudflare Tunnels for secure self-hosted automation tools.Tue, 25 Nov 2025 00:00:00 GMThttps://san.is/posts/webhook-integration-patterns/https://san.is/posts/webhook-integration-patterns/Building a HubSpot public app that serves multiple customers? Learn the proxy/router pattern for webhook routing, signature validation, and multi-account data isolation.Wed, 23 Apr 2025 00:00:00 GMThttps://san.is/posts/simple-thinking/https://san.is/posts/simple-thinking/Why basic questions are our most powerful tool for understanding complex technical systems.Sat, 28 Dec 2024 00:00:00 GMT